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Viacom to Give Pepsi a Digital Boost With #LiveForNow Campaign [EXCLUSIVE]

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Thursday, June 07, 2012
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Viacom to Give Pepsi a Digital Boost With #LiveForNow Campaign [EXCLUSIVE]
Wednesday, June 06, 2012 8:17 AMBrian Anthony Hernandez
Pepsi's celebrity-infused "Live for Now" global ad campaign, which launched April 30, will get digital boost this summer from media conglomerate Viacom. Viacom's Twitter accounts for MTV, VH1, CMT and Comedy Central will aid in the campaign's...



 
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