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4 Brands That Know How to Tell a Story

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Saturday, June 09, 2012
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Viacom to Give Pepsi a Digital Boost With #LiveForNow Campaign [EXCLUSIVE]

4 Brands That Know How to Tell a Story
Friday, June 08, 2012 10:45 PMEkaterina Walter
What makes a brand stand out from its competition? For some, it's their cutting-edge design, for others it's their customer service. But for many successful companies, it's their ability to tell their brand story. Stories, unlike any other...

Your Social Influence and Why Marketers Care About It
Friday, June 08, 2012 6:20 PMMichael Silberman
Tom is flying economy class from Hong Kong to San Francisco. After landing, he sees a text message from Cathay Pacific inviting him into their exclusive international lounge. He flashes his iPhone at the desk and proceeds to enjoy a hot shower...

Banff Media Festival Will Stream Live [EXCLUSIVE]
Friday, June 08, 2012 4:12 PMChristina Warren
If you can't make it to next week's Banff World Media Festival, never fear, the revolution will be live streamed. The Banff World Media Festival is a media conference for television and digital professionals from around the world. The goal of the...

Why You Should Consider an Electric Vehicle
Friday, June 08, 2012 11:58 AMStephanie Buck
The World at Work is powered by GE. This new series highlights the people, projects and startups that are driving innovation and making the world a better place.Name: CleanTechnica Big Idea: Touted as the most-visited dedicated clean energy site...

Forbes's Web Expansion Comes With Some Growing Pains
Friday, June 08, 2012 9:24 AMLauren Indvik
Forbes.com has expanded rapidly over the last two years, building up a network of 900 freelance contributors (some paid, some not) and increasing its story count by roughly 45%. That growth has come with some measurable benefits -- visitors have...

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